What to wear in Positano.

# Positano, Italy

Positano asks for romance in the details. Here, dressing means embracing the pastel-washed charm of the Amalfi coast—think sun-faded florals, terracotta undertones, and the kind of effortless layering that looks like you weren't trying. This is where Positano outfits lean into linen, into the gentle colors of bougainvillea and sea spray, into pieces that move with you as you drift between clifftop piazzas and waterfront tables.

Pack a fluid floral shirt dress for those amber-hour dinners, a pair of leather slide sandals that work from beach to trattoria, and a lightweight linen shirt in cream or soft rust—the latter doubles as a cover-up and a solution to aggressively romantic air conditioning. A tile-print silk scarf adds dimension without bulk, perfect for wrapping around your shoulders or tying at your neck.

For Amalfi summer style that lasts beyond sunset, bring fabrics that breathe and wrinkle with character. Linen and cotton blend pieces are your allies; they photograph beautifully and forgive the humidity better than anything stiff. The goal is looking lived-in, not laundered.